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Turning properties into attention magnets.
gCOMMERCE

Smart business owners know that Internet advertising and marketing is an important component in their media mix. Beyond online booking, a strong online presence builds brands, drives revenue and creates a synergy that enhances your patrons’ experience.

gCommerce is Gemstone’s Internet-marketing division, founded on the same principles and committed to the same results. By fusing best-practice hotel management with targeted, state of the art Internet marketing and advertising, we can help deliver your best customers – and keep them coming back, again and again.

gCommerce offers a broad selection of services. We provide consultative auditing services for properties that already have an Internet marketing staff and want to make sure they’re getting maximum ROI. We can also build, or reconstruct, an online presence from the ground up.

If you’d like more information on what gCommerce can do for your business, visit us online or send us an e-mail to request additional information.
  ASSET MANAGEMENT

There are distinct advantages to Gemstone’s Asset Management services. Unlike other asset management companies, we know the industry inside and out, and our expertise translates into better service and superior insight.

It’s not enough to provide financial savvy and analysis: We provide scorecards to all of our asset management clients that rate performance on meaningful measures, in easy-to-understand language. Both owners and manager should be able to look at a single page and know how their asset is performing.

Our scorecards report on:
  1. Retention of market share
  2. Overall profit and revenue picture
  3. Future booking pace
  4. Guest quality scores, as these often serve as an accurate indicator of market share
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